Want results? Start by  (listening).

When zealous creatives forge ahead—without questioning assumptions or dissecting purpose—you end up with lackluster content that doesn’t deliver. Rather than neglecting the most crucial foundational step—strategy—we make it the cornerstone of your video marketing campaigns. We start by gathering rich insights, using a process we call RADAR:

(results)

First, we explore your needs, objectively uncovering opportunities and roadblocks that will frame your path to success. Out of this, we get a long-range target that keeps our strategy focused.

(assumed audience)

We review your existing customer data, using it to build a benchmark of your target audience—but refrain from taking it at face value.

(deep dive)

We conduct one-on-one interviews—both of stakeholders and select audience members— and gather real-life stories, peeling back the superficial to uncover a more resonant, emotional core. We then synthesize these snapshots into unique and actionable insights that become the backbone of your brand narrative and/or key message points.

(actual audience)

Based on our findings, we identify your true audience(s). This is inevitably either: a) a different target than you intended, b) an extension of your current audience, or c) specific segments calling for distinct messages.

(realign)

With the target in mind, and new insights to build off of, we re-calibrate your strategic priorities. This final RADAR step is where reality meets strategy—providing nuanced precision, impactful messaging, and a definitive way forward.

R (results)

First, we explore your needs, objectively uncovering opportunities and roadblocks that will frame your path to success. Out of this, we get a long-range target that keeps our strategy focused.

A (assumed audience)

We review your existing customer data, using it to build a benchmark of your target audience—but refrain from taking it at face value.

D (deep dive)

We conduct one-on-one interviews—both of stakeholders and select audience members— and gather real-life stories, peeling back the superficial to uncover a more resonant, emotional core. We then synthesize these snapshots into unique and actionable insights that become the backbone of your brand narrative and/or key message points.

A (actual audience)

Based on our findings, we identify your true audience(s). This is inevitably either: a) a different target than you intended, b) an extension of your current audience, or c) specific segments calling for distinct messages.

R (realign)

With the target in mind, and new insights to build off of, we re-calibrate your strategic priorities. This final RADAR step is where reality meets strategy—providing nuanced precision, impactful messaging, and a definitive way forward.

  • Creative Blueprint


    After extracting meaningful insights, we develop a creative blueprint that details what to say, how to say it, and how we’ll define success.

  • Creative Strategy


    We conjure up fresh ideas that align with your goals and audience, reflect your brand values, and deliver tangible outcomes. All of our work is dripping with imagination and originality, so you can hook your audience from :01—and never let go.

  • Implementation Strategy


    When on-strategy content misses its mark, the culprit is clear: poor implementation. Using the knowledge we’ve gathered from RADAR, we determine the optimal distribution method—to ensure your content reaches your intended audience, and really strikes a chord.

In-House Production and Distribution


Want content that reflects well on your brand and mesmerizes audiences? Keep production values sky-high. Stage 6 elevates your content with a streamlined and cinematic approach.

Pre-Production

We plan with precise attention to detail: designing the set, casting characters, and…

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Production

We leverage light, color, sound, rhythm, camera angles, and movements to hook…

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Post-Production

Post-production is an opportunity to take that emotion— and turn up the volume…

read more

Implementation

Your video content shouldn’t be static: it should adjust based on audience feedback…

read more

Pre-Production

We plan with precise attention to detail: designing the set, casting characters, and…

read more

Production

We leverage light, color, sound, rhythm, camera angles, and movements to hook…

read more

Post-Production

Post-production is an opportunity to take that emotion— and turn up the volume…

read more

Implementation

Your video content shouldn’t be static: it should adjust based on audience feedback…

read more

Apply Our Process and Reap the Reward.


Want to reach the audience that matters with strategic, cinematically designed video content—and achieve optimal results? Get in touch with Stage 6 today.

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